Privacy Policy

This Privacy Policy applies to airconditioningmermaidbeach.com.au (Air Conditioning Mermaid Beach), operating as a fully licensed, insured and ARC-certified air conditioning business, Lic #83326, ARC #L160535. This policy applies to this website only, and does not extend to any other website, app or offline service the operator may run under a different name. We comply with the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs) in how we collect, use and store your personal information.

By using this website, including browsing its pages, submitting the contact form, or calling the phone number listed on this site, you acknowledge that your personal information will be handled in accordance with this policy. If you do not agree with how we handle your information as described here, please do not submit the contact form or call the tracking number, and contact us using the details in the "How to Contact Us" section below to discuss your concerns before doing so.

Information you give us:

• Name, phone number and email, when you submit the contact form
• Suburb, service requested, urgency and message details from the contact form
• Any other information you provide when you contact us by phone

Information collected automatically:

• Cookies and usage data, including page views, time on page and scroll depth
• Device information, including browser, operating system, IP address and screen resolution
• Approximate location based on IP address

Information from third parties:

• Call metadata from our call-tracking provider when you call the tracking number listed on this site
• Conversion data from Google Ads or other ad platforms if you arrived via a paid ad

We do not knowingly collect sensitive information such as health data, financial account details, or government identifiers through this website. If you disclose sensitive information in the free-text message field of the contact form, we treat it as confidential and use it only to respond to your specific enquiry.

• To respond to your contact form submission or phone call
• To book and complete air conditioning work for your property
• To provide workmanship guarantee service or follow-up if you become a customer
• To improve the website and understand which pages convert visitors, via Google Analytics
• To attribute marketing channels, via call tracking and Google Tag Manager
• To comply with legal obligations, including tax records and licence reporting

• Cloudflare hosts the website and protects it from malicious traffic. Processing occurs in the United States, with global edge presence. See Cloudflare's privacy policy.
• Google Analytics 4 and Google Tag Manager analyse how the website is used. Processing occurs in the United States. See Google's privacy policy.
• WildJar (or an equivalent call tracker) tracks which marketing channel a phone call came from. Processing occurs in Australia. See the provider's privacy policy.
• Our lead-management system receives contact form submissions for the purpose of responding to your enquiry.

We do not sell your personal information to third parties, and we do not use Facebook or Meta pixels, Bing Ads tracking, heatmap tools, or any finance or buy-now-pay-later provider on this website. If we add any new third-party tool that collects personal information in future, we will update this policy before that tool goes live on the site.

Each of the providers listed above is required, under its own terms of service and privacy policy, to handle your information securely and to only use it for the purpose we have engaged them for. We do not authorise any of these providers to use your data for their own independent marketing purposes.

This website uses cookies for analytics and tag management purposes. Cookies are small text files stored on your device that help us understand how the site is used. You can disable cookies in your browser settings, though some features of the site may not work as intended if you do. Most browsers provide instructions for managing or disabling cookies in their help documentation.

• Contact form submissions: retained for 7 years, matching Australian business record-keeping obligations
• Customer records for booked work: retained for 7 years
• Analytics data: retained per Google Analytics default retention periods, currently 14 months
• Call recordings, if any: retained for 12 months unless required for an ongoing dispute

Under the Australian Privacy Principles, you have the right to:

• Access: ask what personal data we hold about you
• Correction: ask us to correct inaccurate or out-of-date data
• Deletion: ask us to delete your data, subject to legal record-keeping requirements
• Complaints: complain to us first. If your complaint is unresolved, you can contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au

To exercise any of these rights, contact us using the details in the "How to Contact Us" section below. We may need to verify your identity before actioning a request, and some requests may be limited where we are required by law to retain certain records, such as customer job records kept for tax and licensing purposes.

Some of the third-party services listed above, including Cloudflare and Google, process data outside Australia, primarily in the United States. Where your personal information is transferred overseas, we rely on the third party's own privacy safeguards and their compliance with applicable data protection standards. We choose established providers with published privacy policies and do not transfer your data to any third party outside the list in this policy.

We take reasonable steps to protect your personal information, including HTTPS encryption, secured infrastructure through Cloudflare, and access controls on our lead-management system. Access to customer records within our business is limited to staff who need it to respond to your enquiry or complete booked work. No method of transmission or storage is completely secure, and we cannot guarantee absolute security of information you provide, but we take data protection seriously and review our practices as our systems change.

This website is not directed at children under 16, and we do not knowingly collect personal information from children. The contact form and phone number are intended for use by adults arranging air conditioning work at a property. If a parent or guardian believes their child has submitted personal information to us, please contact us and we will remove it.

We may update this Privacy Policy from time to time. Updates will be reflected on this page with a new "last updated" date. Continued use of this website after an update constitutes acceptance of the updated policy.

If you have a question about this Privacy Policy, want to access or correct your personal information, or wish to make a complaint about how we have handled your data, please get in touch using the details below. We aim to acknowledge privacy enquiries promptly and to resolve complaints in a reasonable timeframe.

• Business: Air Conditioning Mermaid Beach
• Operating under: a fully licensed, insured and ARC-certified business, Lic #83326, ARC #L160535
• Phone: (07) 5661 9525
• Website: airconditioningmermaidbeach.com.au

This Privacy Policy works alongside our Terms of Use, which govern your use of this website more generally.